D&Co Studio were engaged by Mr Meta to create their new brand.
Mr Meta is a new NFT (non fungible token) project that incorporates art and music into their drug misuse prevention education pieces.
Mr Meta are unique because they are working to break the stigma on talking about taboo topics such as drug use. Their primary goal is to bring awareness to young people in the community on drug use and the importance of testing before you consume.
Because the primary audience being young people, a bright colourful colour palette was chosen with bold, customised typography to create an engaging, yet confident brand persona.
If you would like to learn nmore about how Mr Meta are working to education young people around drug awareness, visit https://mrmeta.com.au/